Google Ad Manager Reporting Setup

Owned by Richie Hyden
Last updated: May 04, 2020 by Zachary Stockton
2 min read

Overview: This details the information that is required for IRIS.TV to set up reporting in Google Ad Manager for a client’s use of Contextual Video Marketplace. This is required for all clients participating in the IRIS.TV Contextual Video Marketplace.

Step 1: Client to add a new user contextadmin@iris.tv to their Google Ad Manager account

  1. Grant the new user the “Executive” role

Note: This will give IRIS.TV read access in order to generate reports.

Step 2: Client to send their Network Code to IRIS.TV

The network code can be in the Admin/Global Settings page:

 

Step 3: Client to set the “API access” to Enabled

This can be enabled from the Admin/Global Settings page as referenced below:

Step 4: Client to configure the key-value pair for reporting

Key-values can be configured in the Inventory/Key-values section. The client should advise on the key-value pair used for contextual ad targeting (ex. “context”) and configure the following:

  • Value type: Dynamic

  • Report on values: Include values in reporting

Here’s an example of a configured key-value pair.

 

Step 5: Client to share the ID for the key-value pair

The ID for the key-value pair can be pulled from the browser URL while the key-value pair is being edited. The ID is the numerical string listed after custom_key_id=.

In the above image, the key-value pair ID is 11893295.

 

Once these are collected, IRIS.TV will set up the client in its system.

 

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