Activating Contextual Data

Owned by Richie Hyden
Last updated: May 12, 2020 by Zachary Stockton
1 min read

Overview: The section details how contextual data can be passed through the ad server and the SSP once it’s been retrieved from the IRIS API or Context Script. These pages require a working knowledge of your ad server, how to configure key-value pairs, and how to send that data to your SSPs.

Activating Contextual Video Data:

  1. Sending Contextual Data to the Ad Server

  2. Passing Contextual Data From the Ad Server to the SSP

IRIS.TV