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In your ad server create a new custom key-value pair called “iris_context”.
Pass the “context” values from the IRIS.TV Context API as comma-separated values into the “iris_context” key.
Following is an example using Google Ad Manager (GAM) as your ad server.
If you are not using GAM, please Please consult your ad server’s documentation to learn how custom key-value pairs are passed in the ad request.
Example: Google Ad Manager (GAM)
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In GAM, key-value pairs are passed using the “cust_params” parameter either manually or through the IMA SDK.
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In your ad server create a new custom key-value pair called “iris_id”.
Pass the “iris_id” values from the IRIS.TV Context API as a values into the “iris_id” key.
Following is an example using Google Ad Manager (GAM) as your ad server.
If you are not using GAM, please Please consult your ad server’s documentation to learn how custom key-value pairs are passed in the ad request.
Example: Google Ad Manager (GAM)
...
In GAM, key-value pairs are passed using the “cust_params” parameter either manually or through the IMA SDK.
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