Publisher Resources

Overview: Welcome to IRIS.TV Contextual Video Marketplace offering. These docs will take you through how to set up your content for contextual segments and then use those for ad targeting.

There are three steps to enable publishers to integrate with the IRIS.TV Contextual Video Marketplace:

1. Provide IRIS.TV with a content feed from your CMS:

   1. Content Feed Integration

   2. Once this step is complete, IRIS.TV will provide you with credentials to start the contextual segment integration with your ad calls.

2. Integrate IRIS.TV’s context data into your video ad call via two methods:

   1. Context Script (JavaScript file for desktop and mobile-web environments)

   2. Context API (API route for any device)

3. Setting up reporting and tracking of the contextual segments through your ad server:

   1. Tracking and Reporting

Note: For clients using IRIS.TV’s Personalization and Programming offering you can also utilize the following integration methods:

1. Clients using IMA for in-player ad serving:

   1. Brightcove:Brightcove Plugin with IMA3 In-Player Contextual Ad Targeting

   2. JW Player: JWPlayer Plugin with IMA In-Player Contextual Ad Targeting

2. Clients using the Custom IRIS.TV Adaptive Plugin or on-page ad serving: Personalization and Programming Plus Contextual Ad Targeting