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• A feed with video URLs needs to be provided for IRIS.TV to import and add context to assets. These URLs need to link to either MP4 or m3u8 files.

• An ad tag that can be appended with context category information within the “cust_params” fieldcustom key-value pair.

• Ad targeting on the context category needs to be set up through the ad server, supply side, and demand side.

Please speak to your IRIS.TV representative for details on these requirements.