Overview: This section includes all documentation pertaining to IRIS.TV’s Contextual Video Marketplace offering and its integration with SSPs. See below for further information.
Publishers integrating with the IRIS.TV Contextual Video Marketplace will need:
Ensure that they are receiving contextual key value pairs via the IRIS.TV Context Script or Context API
Ensure those key value pairs are input into the publishers as call the custom marco “context”
Ensure the custom macro “context” is passed to their SSP as required by each SSP
SSP Partners:
Current SSPs Participating in the IRIS.TV Contextual Video Marketplace include:
Telaria
Rubicon
Beachfront Media
Rhythm One
Verizon SSP / One Video
Google Ag Manager / Adx
Xandr Monetize / AppNexus SSP
See specific information for how to pass the “context” marco to each SSP below.
Telaria:
Rubicon:
Beachfront Media:
Rhythm One:
Verizon SSP / One Video:
Google Ag Manager / Adx:
Xandr Monetize / AppNexus SSP: