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Overview: The IRIS.TV Contextual Ad Targeting integrates into your ad call via two methods: Context Script and API gives users Context API. These give publishers the ability to retrieve context and IAB category information contextual data on a given asset. This is meant to be used as a part of your ad workflow to send context data through your ad server.

There are two methods for retrieving the contextual data for video:

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video asset and add it to your ad call as a key value pair.

Integrate IRIS.TV’s context data into your video ad call via:

  1. JavaScript file for desktop and mobile web: Context Script

  2. An API route that can be used in all for any environments: Context API